Objective
Crafting a careers site that reflects brand personality
Showcase the company’s mission-driven culture, clarify career paths, and create an engaging, intuitive experience for job seekers—strengthening employer branding in a global EdTech organization.
Industry
Education | Technology
SERVICEs
UI UX | Visual Design
Deliverables
Website & Msite
Impact
60% less dropoffs during applications
About Emeritus
Emeritus is a mission-driven EdTech organization focused on making high-quality education accessible at scale. Partnering with leading universities worldwide, the company combines technology, content, and human connection to help professionals continuously learn and grow throughout their careers.
Key Research Findings
The Employer Value Proposition
The EVP was devised to highlight the depth of work Emeritus is doing in uplifting people's careers. The visual language was inspired by the ripples created on the surface of water when a droplet comes in contact with the surface.
